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Style, love and designing

Yamini Singh| Posted On: 31 October 201

JoshJosh Goraya was born in Rajasthan in 1985. Following his graduation from the National Institute of Fashion Technology (Kolkata), he began his professional career with Rohit Gandhi and Rahul Khanna in January 2006. After five successful years, he began to exemplify his original creations in early 2011. Today he heads his own label, JOSH GORAYA. Impelled by discrete sexuality and modern tailoring and a blend of bespoke ethics with drastic modernism, Josh Goraya has shaped a unique world of restrained elegance which is avowedly modern. We find out more in an intriguing chat with the young and dynamic designer...

What does 'style' mean to you?

Cannot be defined, every individual has his/her own terms when it comes to describing style. If I have to describe my style in one word then it would be, ‘longevity’.

Have you always had a vested interest in fashion or was it a definite moment of transformation?

It all started with designing my own clothes at the age of 14. Those were the years when I realized that I don’t really like what’s available and I wanted to decide and eventually design my own outfits.  And, more than that I guess it was a natural evolution being inclined towards art and culture from the very beginning of schooling.

How long did you apprentice with Rohit Gandhi and Rahul Khanna?

I’ve assisted Rohit Gandhi + Rahul Khanna for five years.

When did you launch label 'Josh Goraya'?

Launched the label ‘Josh Goraya’ in late 2010

There is a very stark reflection of the designer duo's design sensibilities in your creations. How have you digressed away from that to deliver what is unique to you?

I’m not surprised because people keep asking me related questions. It seems it’s quite natural to grasp certain things from one work culture considering that you worked for it for so long. My ultimate aim is not to lose the authenticity without getting away from elegance, and I’m certainly working towards it.

You creations are ideally fit for what kind of people?

I design for people who value the fact that quality and finishing are more important than any other aspect of clothing. And, who definitely don’t follow trends because my work is not forecast oriented. I simply make pieces which I believe could be a part of someone’s wardrobe for all their life.

Is there a favourite iconic fashion moment? Perhaps the first time your designs or hard work was acknowledged and applauded?

Every time I’m satisfied or get high on the fact that I’ve created something unique and functionally useable, all those moments are iconic for me. That’s what keeps me going.

One Bollywood and Hollywood ator/actress you would like to style?

Bollywood  - Arjun Rampal; Hollywood – Tilda Swinton

What are your plans for the future?

Change is the only constant and that is the only plan.

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